It’s Complicated: Breaking Up and Social Media
| Date: August 2, 2012 | Categories: Joe's Life, Social Media | Comments: No Comments | Share: |
[The following is a guest post from internet marketing professional and copywriter Kate Frankenberg. You can find her posting regularly about hidden treasures around Chicago on her blog: Off the Grid Chicago] About ten months ago a fellow digitally savvy colleague, Joe, and I were having a open forum about his social media post-break up [...]
Continue Reading →Goodbye and Hello!
| Date: July 31, 2012 | Categories: Joe's Life | Comments: 2 Comments | Share: |
For those who are unaware, today is my last day working fulltime at the integrated marketing and public relations agency Vivid Ascent. I’m very appreciative of my coworkers who have helped me grow professionally and personally over the past 10 months. The skills, experience, and knowledge I’ve gained has helped me become a better [...]
Continue Reading →2012 Elmhurst Bike Bar Crawl
| Date: July 13, 2012 | Categories: Joe's Life, Nonsense | Comments: No Comments | Share: |
One day in 2008 a group of five friends and I were sitting around planning what to do. Someone came up with the idea to dress goofy and ride our bicycles to each bar in Elmhurst and Villa Park, a guaranteed good time. Shortly after, a co-founder decided we should not only do it for a good time, but to also raise money for a good cause. During [...]
Continue Reading →Freemium Fridays
| Date: July 6, 2012 | Categories: Freemium Fridays, Social Media, Technology | Comments: 1 Comment | Share: |
Whoa. Apologies for the lapse in content here. Life has been crazy (in good ways!) and I’ve neglected something that I tell all of my clients to keep consistant: your blog! That being said, this is the first post in the “Freemium Fridays” series highlighting apps and services that use this model: Freemium (via Wikipedia): [...]
Continue Reading →#Spotify312
| Date: May 12, 2012 | Categories: Music | Comments: No Comments | Share: |
Kanye West. Muddy Waters. Felix Da Housecat. The Smashing Pumpkins. Smith Westerns. Flosstradamus. What do all of these musical artists have in common? The greatest city in the world: Chicago. I recently came across Scott Kleinberg‘s #Instagram312 project and I think all of us music-lovers can do something very similar. I have setup [...]
Continue Reading →Tweet Treat
| Date: April 26, 2012 | Categories: Social Media | Comments: No Comments | Share: |
[The following is a guest post from social media professional, marketing manager and copywriter Emily Belden. You can find more of her writings on the hilarious and painfully honest blog, Total E-Bag] I work in social media. I know what you’re thinking. How is it possible for this industry to enable someone to pay rent? Trust me, [...]
Continue Reading →The Analytics of Joe Calderone
| Date: April 23, 2012 | Categories: Advertising, Nonsense | Comments: No Comments | Share: |
When I’m speaking with small businesses about marketing and advertising online, there’s one thing I focus all of my attention on: results. This doesn’t mean every advertising campaign is successful or that every client of mine has seen their Facebook engagement skyrocket overnight; it means that for every dollar we spend [...]
Continue Reading →PURRfecting Self-Marketing
| Date: April 17, 2012 | Categories: Graphic Design, Social Media | Comments: No Comments | Share: |
[Editors note: This post contains about 15 too many cat puns.] Budgeting for a small business is similar to giving a cat a haircut; a lot of cuts happen and in the end, it probably isn’t good looking. No one understands this more than Chicago’s own entrePURRneur Steve Gadlin, founder of Blewt! Productions and recent Shark Tank [...]
Continue Reading →Google Currents + Your RSS Feed = Gorgeous Mobile Content
| Date: April 14, 2012 | Categories: Social Media, Technology | Comments: No Comments | Share: |
Google Currents is an amazing mobile app (iOS or Android) that turns any RSS feed into a gorgeous mobile-optimized magazine. It’s free to setup and allows for email acquisition, splash pages, and many other customization tools that turns your feed into a phenomenal mobile experience. It’s free to setup and takes only about 15-20 [...]
Continue Reading →Quick Thoughts: Facebook Purchases Instagram
| Date: April 9, 2012 | Categories: Social Media, Technology | Comments: 2 Comments | Share: |
Story at a glance: Mark Zuckerberg announced this afternoon Facebook has purchased Instagram Reportedly, the deal is worth $1 billion Instagram will remain growing independently of Facebook Deja-vu? Back in 2008, a similar social networking powerhouse (Myspace) purchased a platform that was drawing great traffic from their network (Photobucket), [...]
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